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Calhoun County, MI — Coffee shops Saturation

How many coffee shops exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 13 ZIP codes analyzed.

Includes: Coffee shops · Espresso bars · Boba / bubble tea shops · Juice & smoothie bars · Ice cream & frozen yogurt shops. Counted together because official statistics use one 722515 code.

Measured density: Range spans bands — 0.36× the U.S. rate (between 0.36× and 0.90× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 10 ZIP cells in this county are withheld, 9 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   Calhoun County coffee shops — 36–90% of the U.S. rate

12 coffee shops are counted in Calhoun County — 0.8 per 10,000 people present (residents + daytime workers), 36% of the U.S. rate of 2.1.

On the comparable ZIP set (ZIPs with a published count in every year), the total has stayed roughly flat between 2015 and 2023 (5 → 5).

Measured supply density is highest in 49068 (Marshall), 49014 (Battle Creek), 49015 (Battle Creek) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 49015 (Battle Creek), 49014 (Battle Creek), 49068 (Marshall).

BLS QCEW puts the latest county-wide count (2026 Q1) at 11 establishments, the freshest available signal.

Measured density: Calhoun County sits at 36% of the U.S. rate for coffee shops. 9 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 36% and 90% of the U.S. rate. Why. The highest measured density is in 49068 and 49014; the lowest measured density is in 49015 and 49014.

This is a supply-side read: it counts existing coffee shops and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Coffee shops
12–32
published count; upper bound counts each withheld ZIP cell as 2 (10 cells) (2023)
Per 10,000 present
0.8
residents + daytime workers
U.S. average
2.1
per 10,000 present
County index
0.36×
vs. U.S.
Latest quarter (QCEW)
11
2026 Q1 — county total
Residents
134,378
12 ZIPs with data
Workers
48,040
jobs located in county

Is the area growing?

Population
133,785
Census PEP, July 1 2024
Change since 2020
−0.3%
−434 people
Net migration 2024
+588
international +405, domestic +183
Jobs located here
51,778
LODES 2021, −8.3% since 2019

Calhoun County had an estimated 133,785 residents on July 1, 2024 — 0.3% fewer than in 2020 (−434). In the latest year it gained 280 people: births minus deaths −311, international migration +405, domestic migration +183. Components are published separately and may not sum exactly.

51,778 jobs were located in the county in 2021 (−8.3% since 2019), and 51,037 employed residents lived there (−8.2% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2021 spans the pandemic, so read it as one change, not a trend. The 2022 file for this state is not usable, so 2021 is the latest year shown.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more coffee shops in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 0% since 2015

Number of coffee shops in Calhoun County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

5
2015
7
2018
6
2020
6
2021
4
2022
5
2023

Highest measured density

ZIP
vs. U.S. average
Index
49068 Marshall
81%
49014 Battle Creek
74%
49015 Battle Creek
69%

Lowest measured density

ZIP
vs. U.S. average
Index
49015 Battle Creek
69%
49014 Battle Creek
74%
49068 Marshall
81%
Low measured density is not evidence of opportunity. A ZIP with few coffee shops may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

All ZIP codes

Click a column header to sort. Index = coffee shops per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersCoffee shops Per 10kIndexStatus
49068Marshall 14,7295,775 3 1.7 81% Below average
49014Battle Creek 21,9807,148 4 1.6 74% Below average
49015Battle Creek 27,76513,110 5 1.5 69% Below average
49011Athens 2,236163 0–2 — — Not published
49016Battle Creek —215 0–2 — — Not published
49017Battle Creek 21,2959,767 0–2 — — Not published
49029Burlington 1,41518 0–2 — — Not published
49033Ceresco 1,71938 0–2 — — Not published
49037Battle Creek 20,5507,149 0–2 — — Not published
49051East Leroy 2,78791 0–2 — — Not published
49092Tekonsha 1,908466 0–2 — — Not published
49224Albion 13,4473,115 0–2 — — Not published
49245Homer 4,5471,200 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Battle Creek

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Battle Creek retail space →
Crexi
Free listings + market data
Browse Battle Creek retail space →
CityFeet
Retail space for lease
Browse Battle Creek retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Calhoun County and coffee shops

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 722515 — snack & non-alcoholic beverage bars (incl. coffee shops). Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 11 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (2.10 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.