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East Baton Rouge Parish, LA — Fast food Saturation

How many fast food exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 35 ZIP codes analyzed.

Includes: Fast food · Quick-service restaurants · Takeout & delivery counters · Pizza delivery · Sandwich & burger chains. Counted together because official statistics use one 722513 code.

Measured density: Above average — 1.23× the U.S. rate (between 1.23× and 1.26× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 15 ZIP cells in this county are withheld, 4 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Above the U.S. rate   East Baton Rouge Parish fast food — 123–126% of the U.S. rate

471 fast food are counted in East Baton Rouge Parish — 8.2 per 10,000 people present (residents + daytime workers), 123% of the U.S. rate of 6.7.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 20% between 2015 and 2023 (392 → 471). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 70818 (Baton Rouge), 70806 (Baton Rouge), 70808 (Baton Rouge) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 70739 (Greenwell Springs), 70817 (Baton Rouge), 70807 (Baton Rouge).

BLS QCEW puts the latest county-wide count (2026 Q1) at 576 establishments, the freshest available signal.

Measured density: East Baton Rouge Parish sits at 123% of the U.S. rate for fast food. 4 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 123% and 126% of the U.S. rate. Why. The highest measured density is in 70818 and 70806; the lowest measured density is in 70739 and 70817.

This is a supply-side read: it counts existing fast food and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Fast food
471–501
published count; upper bound counts each withheld ZIP cell as 2 (15 cells) (2023)
Per 10,000 present
8.2
residents + daytime workers
U.S. average
6.7
per 10,000 present
County index
1.23×
vs. U.S.
Latest quarter (QCEW)
576
2026 Q1 — county total
Residents
451,022
24 ZIPs with data
Workers
241,608
jobs located in county

Is the area growing?

Population
453,022
Census PEP, July 1 2024
Change since 2020
−0.6%
−2,894 people
Net migration 2024
+980
international +4,075, domestic −3,095
Jobs located here
282,350
LODES 2022, +0.4% since 2019

East Baton Rouge Parish had an estimated 453,022 residents on July 1, 2024 — 0.6% fewer than in 2020 (−2,894). In the latest year it gained 2,079 people: births minus deaths +1,102, international migration +4,075, domestic migration −3,095. Components are published separately and may not sum exactly.

282,350 jobs were located in the county in 2022 (+0.4% since 2019), and 185,298 employed residents lived there (−2.9% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
70820 Baton Rouge
+21.6%
70791 Zachary
+12.3%
ZIP losing residents
2015–19 → 2020–24
Change

No ZIP had a statistically significant decrease.

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
91
no paid employees (2024)
Receipts
$3.7M
published gross receipts
Receipts per business
$41K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more fast food in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 20% since 2015

Number of fast food in East Baton Rouge Parish across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

392
2015
453
2018
450
2020
449
2021
474
2022
471
2023

Highest measured density

ZIP
vs. U.S. average
Index
70818 Baton Rouge
250%
70806 Baton Rouge
179%
70808 Baton Rouge
157%
70810 Baton Rouge
156%
70805 Baton Rouge
147%
70816 Baton Rouge
139%
70802 Baton Rouge
128%
70820 Baton Rouge
121%
70814 Baton Rouge
107%
70791 Zachary
98%
70714 Baker
96%
70815 Baton Rouge
94%
70811 Baton Rouge
82%
70807 Baton Rouge
80%
70817 Baton Rouge
70%

Lowest measured density

ZIP
vs. U.S. average
Index
70739 Greenwell Springs
29%
70817 Baton Rouge
70%
70807 Baton Rouge
80%
70811 Baton Rouge
82%
70815 Baton Rouge
94%
70714 Baker
96%
70791 Zachary
98%
70814 Baton Rouge
107%
70820 Baton Rouge
121%
70802 Baton Rouge
128%
70816 Baton Rouge
139%
70805 Baton Rouge
147%
70810 Baton Rouge
156%
70808 Baton Rouge
157%
70806 Baton Rouge
179%
Low measured density is not evidence of opportunity. A ZIP with few fast food may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersFast foodIndex
70801Baton Rouge Destination 1922,937 9 812%
70836Baton Rouge Employment hub 5011,968 7 707%
70809Baton Rouge Employment hub 25,73273,058 51 123%

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = fast food per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersFast food Per 10kIndexStatus
70801Baton Rouge 1922,937 9 54.2 812% Very high density
70836Baton Rouge 5011,968 7 47.1 707% Very high density
70818Baton Rouge 9,3702,864 18 16.7 250% High density
70806Baton Rouge 28,30218,810 45 11.9 179% High density
70808Baton Rouge 35,84323,596 50 10.5 157% High density
70810Baton Rouge 42,65920,198 55 10.4 156% High density
70805Baton Rouge 23,2888,633 27 9.8 147% Above average
70816Baton Rouge 45,71825,225 54 9.3 139% Above average
70802Baton Rouge 25,11810,825 26 8.5 128% Above average
70809Baton Rouge 25,73273,058 51 8.2 123% Above average
70820Baton Rouge 23,3772,846 20 8.1 121% Above average
70814Baton Rouge 11,9214,133 10 7.1 107% Above average
70803Baton Rouge 3,5621,383 3 7.1 106% Above average
70791Zachary 30,3856,710 22 6.5 98% Below average
70714Baker 17,4332,446 12 6.4 96% Below average
70815Baton Rouge 31,02414,546 24 6.3 94% Below average
70811Baton Rouge 12,1541,363 7 5.5 82% Below average
70807Baton Rouge 15,3003,000 9 5.4 80% Below average
70817Baton Rouge 33,48213,860 19 4.7 70% Below average
70739Greenwell Springs 14,8771,598 3 1.9 29% Far below average
70770Pride 3,787111 0–2 — — Not published
70804Baton Rouge —8 0–2 — — Not published
70812Baton Rouge 11,007341 0–2 — — Not published
70813Baton Rouge 1,66880 0–2 — — Not published
70819Baton Rouge 4,3221,077 0–2 — — Not published
70821Baton Rouge —1,256 0–2 — — Not published
70825Baton Rouge 090 0–2 — — Not published
70827Baton Rouge —470 0–2 — — Not published
70837Baton Rouge —22 0–2 — — Not published
70874Baton Rouge —16 0–2 — — Not published
70879Baton Rouge —126 0–2 — — Not published
70884Baton Rouge —140 0–2 — — Not published
70895Baton Rouge —622 0–2 — — Not published
70896Baton Rouge —114 0–2 — — Not published
70898Baton Rouge —143 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Baton Rouge

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Baton Rouge retail space →
Crexi
Free listings + market data
Browse Baton Rouge retail space →
CityFeet
Retail space for lease
Browse Baton Rouge retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow East Baton Rouge Parish and fast food

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 722513 — limited-service restaurants. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 576 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (6.67 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.