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Gyms in Massachusetts

How many gyms exist per person present (residents + daytime workers) across the 10 Massachusetts counties we cover, by ZIP code, compared with the U.S. average. Data: Census ZBP 2023 + ACS 2024 + BLS QCEW.

Includes: Gyms & fitness centers · CrossFit boxes · Boxing, martial arts & dance studios · Recreational sports centers. Counted together because official statistics use one 713940 code.

State verdict (covered counties): Above the U.S. rate — 116% of the U.S. rate
Counties covered
10
in Massachusetts
Gyms
1,004
establishments (2023)
Per 10,000 present
1.2
residents + 0.5×workers
U.S. average
1.0
per 10,000 present
State index
116%
vs. U.S.
Residents
6,803,736
in covered counties
Workers
3,256,157
jobs in covered counties
Coverage. This page aggregates only the 10 Massachusetts counties BizGapMap covers — not the whole state. Counts and the index reflect those counties. The aggregate index uses only ZIP cells Census published, so it is a lower bound. Density is a supply-side signal: it counts existing gyms and the people present, not foot traffic, income, rent, or whether locals want more.

Counties in Massachusetts

CityCounty GymsResidentsWorkers Per 10kIndexVerdict
Brockton Plymouth County 113–171 530,039 179,501 1.8 178–228% High density
Canton Norfolk County 152–198 720,686 332,697 1.7 167–206% High density
Waltham Middlesex County 304–404 1,653,842 958,530 1.4 139–171% Range spans bands
Andover Essex County 119–185 812,999 284,682 1.2 121–172% Range spans bands
Hyannis Barnstable County 31–123 233,772 76,047 1.1 111–384% Range spans bands
Boston Suffolk County 113–159 780,506 719,212 1.0 97–119% Range spans bands
Taunton Bristol County 61–119 582,221 200,378 0.9 87–147% Range spans bands
Northampton Hampshire County 15–63 161,056 46,046 0.8 79–302% Range spans bands
Westborough Worcester County 75–233 865,923 309,231 0.7 72–198% Range spans bands
Holyoke Hampden County 21–109 462,692 149,833 0.4 38–154% Range spans bands

Scroll the table sideways to see all columns.

Lowest vs. highest measured density

Fewest competitors per capita

178%
167%
139%
121%
111%
97%
87%

Most competitors per capita

38%
87%
97%
111%
121%
139%
Low measured density is not evidence of opportunity. A county with few gyms may simply lack foot traffic, retail space, or demand. Use the ranking to find where to look, then verify locally.

← All Fitness & recreational sports centers markets nationwide  ·  Methodology  ·  Data sources

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.