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Wake County, NC — Gyms Saturation

How many gyms exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 53 ZIP codes analyzed.

Includes: Gyms & fitness centers · CrossFit boxes · Boxing, martial arts & dance studios · Recreational sports centers. Counted together because official statistics use one 713940 code.

Measured density: High density — 1.57× the U.S. rate (between 1.57× and 1.65× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 25 ZIP cells in this county are withheld, 6 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   Wake County gyms — 157–165% of the U.S. rate

248 gyms are counted in Wake County — 1.6 per 10,000 people present (residents + daytime workers), 157% of the U.S. rate of 1.0.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 61% between 2015 and 2023 (134 → 216). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 27605 (Raleigh), 27615 (Raleigh), 27518 (Cary) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 27610 (Raleigh), 27545 (Knightdale), 27616 (Raleigh).

BLS QCEW puts the latest county-wide count (2026 Q1) at 303 establishments, the freshest available signal.

Measured density: Wake County sits at 157% of the U.S. rate for gyms. 6 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 157% and 165% of the U.S. rate. Why. The highest measured density is in 27605 and 27615; the lowest measured density is in 27610 and 27545.

This is a supply-side read: it counts existing gyms and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Gyms
248–298
published count; upper bound counts each withheld ZIP cell as 2 (25 cells) (2023)
Per 10,000 present
1.6
residents + daytime workers
U.S. average
1.0
per 10,000 present
County index
1.57×
vs. U.S.
Latest quarter (QCEW)
303
2026 Q1 — county total
Residents
1,254,117
34 ZIPs with data
Workers
563,740
jobs located in county

Is the area growing?

Population
1,232,444
Census PEP, July 1 2024
Change since 2020
+9.0%
+101,750 people
Net migration 2024
+22,574
international +12,704, domestic +9,870
Jobs located here
691,802
LODES 2022, +6.9% since 2019

Wake County had an estimated 1,232,444 residents on July 1, 2024 — 9.0% more than in 2020 (+101,750). In the latest year it gained 29,050 people: births minus deaths +6,394, international migration +12,704, domestic migration +9,870. Components are published separately and may not sum exactly.

691,802 jobs were located in the county in 2022 (+6.9% since 2019), and 553,112 employed residents lived there (+5.8% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
27562 New Hill
+163.3%
27523 Apex
+62.9%
27591 Wendell
+45.1%
ZIP losing residents
2015–19 → 2020–24
Change

No ZIP had a statistically significant decrease.

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses

Not shown. NES 2024 does not publish fitness and recreational sports centers (NAICS 71394); only the broader recreation group (7139) is available.

Census Nonemployer Statistics 2024 (NAICS 2022). We do not approximate this figure.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more gyms in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 61% since 2015

Number of gyms in Wake County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

134
2015
165
2018
184
2020
200
2021
225
2022
216
2023

Highest measured density

ZIP
vs. U.S. average
Index
27605 Raleigh
517%
27615 Raleigh
330%
27518 Cary
295%
27609 Raleigh
292%
27608 Raleigh
266%
27617 Raleigh
255%
27511 Cary
231%
27560 Morrisville
217%
27502 Apex
213%
27540 Holly Springs
200%
27613 Raleigh
178%
27603 Raleigh
160%
27513 Cary
159%
27614 Raleigh
150%
27587 Wake Forest
146%

Lowest measured density

ZIP
vs. U.S. average
Index
27610 Raleigh
74%
27545 Knightdale
76%
27616 Raleigh
106%
27529 Garner
117%
27604 Raleigh
121%
27591 Wendell
122%
27612 Raleigh
122%
27526 Fuquay Varina
130%
27519 Cary
132%
27523 Apex
134%
27539 Apex
136%
27606 Raleigh
146%
27587 Wake Forest
146%
27614 Raleigh
150%
27513 Cary
159%
Low measured density is not evidence of opportunity. A ZIP with few gyms may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersGymsIndex
27601Raleigh Employment hub 9,90522,797 7 320%

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = gyms per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersGyms Per 10kIndexStatus
27605Raleigh 6,2866,287 5 5.3 517% Very high density
27615Raleigh 46,01926,074 20 3.4 330% Very high density
27601Raleigh 9,90522,797 7 3.3 320% Very high density
27518Cary 19,73519,913 9 3.0 295% Very high density
27609Raleigh 35,57342,100 17 3.0 292% Very high density
27608Raleigh 12,6044,142 4 2.7 266% Very high density
27617Raleigh 20,23720,564 8 2.6 255% Very high density
27511Cary 33,22126,347 11 2.4 231% High density
27560Morrisville 40,79261,760 16 2.2 217% High density
27502Apex 48,53012,627 12 2.2 213% High density
27540Holly Springs 47,77111,754 11 2.1 200% High density
27613Raleigh 45,2358,191 9 1.8 178% High density
27603Raleigh 53,97226,039 11 1.6 160% High density
27513Cary 46,97928,672 10 1.6 159% High density
27614Raleigh 34,2269,499 6 1.5 150% Above average
27587Wake Forest 82,88620,587 14 1.5 146% Above average
27606Raleigh 45,44415,821 8 1.5 146% Above average
27539Apex 25,8785,391 4 1.4 136% Above average
27523Apex 20,2693,140 3 1.4 134% Above average
27519Cary 69,8368,340 10 1.4 132% Above average
27526Fuquay Varina 61,58812,073 9 1.3 130% Above average
27612Raleigh 41,95227,616 7 1.3 122% Above average
27591Wendell 29,8384,172 4 1.3 122% Above average
27604Raleigh 44,51423,469 7 1.2 121% Above average
27529Garner 55,24223,014 8 1.2 117% Above average
27616Raleigh 63,52020,031 8 1.1 106% Above average
27545Knightdale 34,1638,145 3 0.8 76% Below average
27610Raleigh 81,41922,246 7 0.8 74% Below average
27512Cary —136 0–2 — — Not published
27562New Hill 5,6591,049 0–2 — — Not published
27571Rolesville 9,0951,453 0–2 — — Not published
27588Wake Forest —269 0–2 — — Not published
27592Willow Spring 21,114883 0–2 — — Not published
27597Zebulon 30,1845,823 0–2 — — Not published
27602Raleigh —177 0–2 — — Not published
27607Raleigh 28,43833,657 0–2 — — Not published
27611Raleigh —1,606 0–2 — — Not published
27619Raleigh —176 0–2 — — Not published
27620Raleigh —14 0–2 — — Not published
27622Raleigh —534 0–2 — — Not published
27623Raleigh —1,413 0–2 — — Not published
27624Raleigh —362 0–2 — — Not published
27627Raleigh —118 0–2 — — Not published
27628Raleigh —44 0–2 — — Not published
27629Raleigh —34 0–2 — — Not published
27636Raleigh —81 0–2 — — Not published
27650Raleigh —17 0–2 — — Not published
27658Raleigh —21 0–2 — — Not published
27661Raleigh —15 0–2 — — Not published
27668Raleigh —194 0–2 — — Not published
27675Raleigh —133 0–2 — — Not published
27695Raleigh 1,99364 0–2 — — Not published
27699Raleigh —51 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Morrisville

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Morrisville retail space →
Crexi
Free listings + market data
Browse Morrisville retail space →
CityFeet
Retail space for lease
Browse Morrisville retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Wake County and gyms

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 713940 — fitness & recreational sports centers (gyms). Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 303 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (1.03 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.