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Linn County, IA

Pick an industry to see how saturated it is across Linn County's ZIP codes, compared with the U.S. average. All figures use Census ZBP 2023 + ACS 2024.

Day care

81–119 in Linn County
141–190%
of U.S. average Range spans bands

Bars

35–79 in Linn County
123–242%
of U.S. average Range spans bands

Car washes

16–64 in Linn County
116–391%
of U.S. average Range spans bands

Restaurants

189–225 in Linn County
105–119%
of U.S. average Above average

Gyms

26–70 in Linn County
90–207%
of U.S. average Range spans bands

Beauty salons

52–92 in Linn County
89–140%
of U.S. average Range spans bands

Dentists

81–123 in Linn County
86–119%
of U.S. average Range spans bands

Fast food

154–190 in Linn County
82–95%
of U.S. average Below average

Coffee shops

48–92 in Linn County
81–138%
of U.S. average Range spans bands

Pet care

14–62 in Linn County
79–292%
of U.S. average Range spans bands

Clothing stores

14–64 in Linn County
72–276%
of U.S. average Range spans bands

Auto repair

16–62 in Linn County
65–213%
of U.S. average Range spans bands

Pharmacies

17–63 in Linn County
58–182%
of U.S. average Range spans bands

Grocery stores

19–65 in Linn County
43–125%
of U.S. average Range spans bands

Convenience stores

3–55 in Linn County
12–174%
of U.S. average Range spans bands

Nail salons

0–54 in Linn County
0–183%
of U.S. average Range spans bands

Population, migration, and jobs

Population
231,762
Census PEP, July 1 2024
Change since 2020
+0.6%
+1,329 people
Net migration 2024
+1,949
international +1,686, domestic +263
Jobs located here
129,734
LODES 2022, −3.3% since 2019
Employed residents
110,905
LODES 2022, −4.0% since 2019
Net movers (IRS)
−1,046
tax year 2021–2022: 7,826 in, 8,872 out

Population. Census estimates 231,762 residents on July 1, 2024, 0.6% above 2020 (+1,329).

Latest year (2023→2024): births minus deaths +401, international migration +1,686, domestic migration +263. These are model-based estimates built from births, deaths, and migration, revised annually — not a census count, and they can differ from the ACS 5-year figure used elsewhere on the site. Components may not sum exactly because of rounding.

Jobs. LODES counts 129,734 jobs located in the county in 2022 (−3.3% since 2019) and 110,905 employed residents (−4.0% since 2019). A job and a worker are not the same thing: the first is measured at the workplace, the second at the home address, and one person can hold two jobs. Self-employed, military, and informal work are excluded.

Where movers come from and go. IRS matched individual tax returns between 2021 and 2022. 7,826 people (exemptions) moved into Linn County, reporting $283.9M in adjusted gross income; 8,872 moved out, reporting $361.2M. Net: −1,046 people.

Largest sources: Johnson, IA (1,172) · Benton, IA (405) · Jones, IA (303). Largest destinations: Johnson, IA (925) · Benton, IA (554) · Polk, IA (414).

People are exemptions on matched returns — not a population estimate. Non-filers, dependents claimed elsewhere, and people whose address did not change are treated differently than in Census estimates. Tax data lag about two years.

Each source is reported at its own geography and year. None of them measures demand for a specific business type; they describe whether the local customer base and job base are expanding or shrinking. Definitions and limits →

ZIP gaining residents
2015–19 → 2020–24
Change
52302 Marion
+3.7%
ZIP losing residents
2015–19 → 2020–24
Change

No ZIP had a statistically significant decrease.

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

ZIP change

Only ZIPs where the 2015–19→2020–24 population change is larger than the ACS margin of error and both windows have at least 2,000 residents. Sorted by population change. Jobs are LODES workplace jobs in the ZIP (2019→latest available year; 2019→2021 for Michigan, none for Alaska); a ZIP can contain more jobs than residents.

ZIPNeighborhood Residents 2015–19Residents 2020–24Pop change JobsJobs change
52302Marion 41,17942,706 +3.7% 12,603+5.2%

Scroll the table sideways to see all columns.

How to read these numbers

Each percentage is the county's density of that business type per 10,000 people present (residents + 0.5×workers), divided by the U.S. average. 100% = exactly average.

Density is a supply-side signal. It does not measure foot traffic, income, tourism, or whether locals actually want more of a given business.

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.