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Oakland County, MI

Pick an industry to see how saturated it is across Oakland County's ZIP codes, compared with the U.S. average. All figures use Census ZBP 2023 + ACS 2024.

Dentists

773–825 in Oakland County
140–143%
of U.S. average Above average

Pharmacies

237–325 in Oakland County
139–171%
of U.S. average Range spans bands

Clothing stores

143–283 in Oakland County
126–219%
of U.S. average Range spans bands

Beauty salons

424–496 in Oakland County
122–134%
of U.S. average Above average

Fast food

1,188–1,236 in Oakland County
108–109%
of U.S. average Above average

Restaurants

1,102–1,150 in Oakland County
105–106%
of U.S. average Above average

Gyms

151–267 in Oakland County
89–138%
of U.S. average Range spans bands

Auto repair

109–229 in Oakland County
76–137%
of U.S. average Range spans bands

Day care

253–331 in Oakland County
76–89%
of U.S. average Below average

Grocery stores

187–279 in Oakland County
73–96%
of U.S. average Below average

Pet care

75–207 in Oakland County
72–166%
of U.S. average Range spans bands

Coffee shops

242–334 in Oakland County
70–87%
of U.S. average Below average

Car washes

53–195 in Oakland County
66–200%
of U.S. average Range spans bands

Bars

65–207 in Oakland County
39–104%
of U.S. average Range spans bands

Convenience stores

55–193 in Oakland County
37–106%
of U.S. average Range spans bands

Nail salons

31–183 in Oakland County
22–106%
of U.S. average Range spans bands

Population, migration, and jobs

Population
1,296,888
Census PEP, July 1 2024
Change since 2020
+1.9%
+24,362 people
Net migration 2024
+13,721
international +18,153, domestic −4,432
Jobs located here
726,660
LODES 2021, −6.6% since 2019
Employed residents
563,863
LODES 2021, −6.6% since 2019
Net movers (IRS)
−6,824
tax year 2021–2022: 48,444 in, 55,268 out

Population. Census estimates 1,296,888 residents on July 1, 2024, 1.9% above 2020 (+24,362).

Latest year (2023→2024): births minus deaths +1,288, international migration +18,153, domestic migration −4,432. These are model-based estimates built from births, deaths, and migration, revised annually — not a census count, and they can differ from the ACS 5-year figure used elsewhere on the site. Components may not sum exactly because of rounding.

Jobs. LODES counts 726,660 jobs located in the county in 2021 (−6.6% since 2019) and 563,863 employed residents (−6.6% since 2019). A job and a worker are not the same thing: the first is measured at the workplace, the second at the home address, and one person can hold two jobs. Self-employed, military, and informal work are excluded. Census has not published a usable 2022 jobs file for this state, so 2021 is the latest year available.

Where movers come from and go. IRS matched individual tax returns between 2021 and 2022. 48,444 people (exemptions) moved into Oakland County, reporting $2.60B in adjusted gross income; 55,268 moved out, reporting $3.65B. Net: −6,824 people.

Largest sources: Wayne, MI (13,638) · Macomb, MI (8,444) · Genesee, MI (2,029). Largest destinations: Wayne, MI (11,201) · Macomb, MI (8,438) · Genesee, MI (2,633).

People are exemptions on matched returns — not a population estimate. Non-filers, dependents claimed elsewhere, and people whose address did not change are treated differently than in Census estimates. Tax data lag about two years.

Each source is reported at its own geography and year. None of them measures demand for a specific business type; they describe whether the local customer base and job base are expanding or shrinking. Definitions and limits →

ZIP gaining residents
2015–19 → 2020–24
Change
48165 New Hudson
+27.4%
48377 Novi
+18.4%
48393 Wixom
+18.1%
ZIP losing residents
2015–19 → 2020–24
Change
48320 Keego Harbor
−13.3%
48030 Hazel Park
−9.5%
48071 Madison Heights
−5.6%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

ZIP change

Only ZIPs where the 2015–19→2020–24 population change is larger than the ACS margin of error and both windows have at least 2,000 residents. Sorted by population change. Jobs are LODES workplace jobs in the ZIP (2019→latest available year; 2019→2021 for Michigan, none for Alaska); a ZIP can contain more jobs than residents.

ZIPNeighborhood Residents 2015–19Residents 2020–24Pop change JobsJobs change
48165New Hudson 7,5069,566 +27.4% 4,111−10.3%
48377Novi 16,73519,816 +18.4% 17,462+4.3%
48393Wixom 17,05420,145 +18.1% 18,589+6.8%
48326Auburn Hills 22,35224,514 +9.7% 58,438−2.8%
48178South Lyon 35,39037,789 +6.8% 6,512−20.3%
48009Birmingham 21,20121,772 +2.7% 15,203−13.2%
48237Oak Park 29,72629,318 −1.4% 7,525−6.3%
48072Berkley 15,37215,149 −1.5% 3,923−16.6%
48220Ferndale 22,54821,527 −4.5% 8,817−2.1%
48017Clawson 11,91011,350 −4.7% 3,769+1.0%
48071Madison Heights 30,12028,419 −5.6% 21,839+2.0%
48030Hazel Park 16,52514,963 −9.5% 2,804−0.6%
48320Keego Harbor 4,9334,277 −13.3% 1,557+3.9%

Scroll the table sideways to see all columns.

How to read these numbers

Each percentage is the county's density of that business type per 10,000 people present (residents + 0.5×workers), divided by the U.S. average. 100% = exactly average.

Density is a supply-side signal. It does not measure foot traffic, income, tourism, or whether locals actually want more of a given business.

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.