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Kings County, NY — Nail salons Saturation

How many nail salons exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 44 ZIP codes analyzed.

Includes: Nail salons · Manicure & pedicure studios. Counted together because official statistics use one 812113 code.

Measured density: High density — 2.43× the U.S. rate (between 2.43× and 2.44× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 8 ZIP cells in this county are withheld, 2 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

High density   Kings County nail salons — 243–244% of the U.S. rate

619 nail salons are counted in Kings County — 2.1 per 10,000 people present (residents + daytime workers), 243% of the U.S. rate of 0.9.

On the comparable ZIP set (ZIPs with a published count in every year), the total has fallen 9% between 2015 and 2023 (681 → 619). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 11209 (Brooklyn), 11211 (Brooklyn), 11226 (Brooklyn) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 11233 (Brooklyn), 11219 (Brooklyn), 11249 (Brooklyn).

BLS QCEW puts the latest county-wide count (2026 Q1) at 547 establishments, the freshest available signal.

Measured density: Kings County sits at 243% of the U.S. rate for nail salons. 2 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 243% and 244% of the U.S. rate. Why. The highest measured density is in 11209 and 11211; the lowest measured density is in 11233 and 11219.

This is a supply-side read: it counts existing nail salons and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Nail salons
619–635
published count; upper bound counts each withheld ZIP cell as 2 (8 cells) (2023)
Per 10,000 present
2.1
residents + daytime workers
U.S. average
0.9
per 10,000 present
County index
2.43×
vs. U.S.
Latest quarter (QCEW)
547
2026 Q1 — county total
Residents
2,631,396
38 ZIPs with data
Workers
741,324
jobs located in county

Is the area growing?

Population
2,617,631
Census PEP, July 1 2024
Change since 2020
−3.6%
−98,824 people
Net migration 2024
+9,511
international +37,669, domestic −28,158
Jobs located here
897,513
LODES 2022, +2.7% since 2019

Kings County had an estimated 2,617,631 residents on July 1, 2024 — 3.6% fewer than in 2020 (−98,824). In the latest year it gained 24,694 people: births minus deaths +15,400, international migration +37,669, domestic migration −28,158. Components are published separately and may not sum exactly.

897,513 jobs were located in the county in 2022 (+2.7% since 2019), and 1,176,979 employed residents lived there (−2.7% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
11239 Brooklyn
+28.5%
11212 Brooklyn
+17.7%
11222 Brooklyn
+16.2%
ZIP losing residents
2015–19 → 2020–24
Change
11211 Brooklyn
−36.7%
11236 Brooklyn
−12.7%
11234 Brooklyn
−11.1%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
1,107
no paid employees (2024)
Receipts
$24.7M
published gross receipts
Receipts per business
$22K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more nail salons in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — down 9% since 2015

Number of nail salons in Kings County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

681
2015
579
2018
594
2020
599
2021
621
2022
619
2023

Highest measured density

ZIP
vs. U.S. average
Index
11209 Brooklyn
685%
11211 Brooklyn
451%
11226 Brooklyn
437%
11217 Brooklyn
396%
11228 Brooklyn
393%
11216 Brooklyn
382%
11223 Brooklyn
349%
11229 Brooklyn
334%
11220 Brooklyn
325%
11231 Brooklyn
318%
11222 Brooklyn
299%
11215 Brooklyn
292%
11214 Brooklyn
276%
11203 Brooklyn
268%
11201 Brooklyn
263%

Lowest measured density

ZIP
vs. U.S. average
Index
11233 Brooklyn
55%
11219 Brooklyn
102%
11249 Brooklyn
107%
11230 Brooklyn
110%
11221 Brooklyn
111%
11205 Brooklyn
114%
11206 Brooklyn
120%
11232 Brooklyn
135%
11204 Brooklyn
185%
11207 Brooklyn
187%
11208 Brooklyn
191%
11237 Brooklyn
201%
11218 Brooklyn
202%
11235 Brooklyn
209%
11213 Brooklyn
213%
Low measured density is not evidence of opportunity. A ZIP with few nail salons may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

All ZIP codes

Click a column header to sort. Index = nail salons per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersNail salons Per 10kIndexStatus
11209Brooklyn 71,00415,871 46 5.8 685% Very high density
11211Brooklyn 65,31436,368 32 3.8 451% Very high density
11226Brooklyn 95,1449,078 37 3.7 437% Very high density
11217Brooklyn 43,49020,006 18 3.4 396% Very high density
11228Brooklyn 42,2415,196 15 3.3 393% Very high density
11216Brooklyn 60,6857,818 21 3.3 382% Very high density
11223Brooklyn 78,09326,032 27 3.0 349% Very high density
11229Brooklyn 78,37719,393 25 2.8 334% Very high density
11220Brooklyn 90,65236,084 30 2.8 325% Very high density
11231Brooklyn 38,27612,186 12 2.7 318% Very high density
11222Brooklyn 42,85316,703 13 2.5 299% Very high density
11215Brooklyn 70,44128,322 21 2.5 292% Very high density
11214Brooklyn 89,39717,006 23 2.3 276% Very high density
11203Brooklyn 74,81716,898 19 2.3 268% Very high density
11201Brooklyn 70,67455,471 22 2.2 263% Very high density
11225Brooklyn 58,1586,239 13 2.1 250% High density
11236Brooklyn 88,05112,742 20 2.1 249% High density
11212Brooklyn 89,02012,769 20 2.1 247% High density
11210Brooklyn 57,91511,876 13 2.0 239% High density
11238Brooklyn 58,34510,588 12 1.9 222% High density
11234Brooklyn 83,18719,304 17 1.8 215% High density
11213Brooklyn 68,8465,882 13 1.8 213% High density
11235Brooklyn 78,55845,195 18 1.8 209% High density
11218Brooklyn 72,04230,451 15 1.7 202% High density
11237Brooklyn 45,33414,734 9 1.7 201% High density
11208Brooklyn 105,42810,635 18 1.6 191% High density
11207Brooklyn 93,19814,853 16 1.6 187% High density
11204Brooklyn 79,80018,343 14 1.6 185% High density
11232Brooklyn 27,81631,662 5 1.1 135% Above average
11206Brooklyn 93,02029,577 11 1.0 120% Above average
11205Brooklyn 51,67620,861 6 1.0 114% Above average
11221Brooklyn 91,5887,755 9 0.9 111% Above average
11230Brooklyn 86,97839,731 10 0.9 110% Above average
11249Brooklyn 47,72814,151 5 0.9 107% Above average
11219Brooklyn 94,19642,483 10 0.9 102% Above average
11233Brooklyn 81,8227,391 4 0.5 55% Below average
11202Brooklyn —58 0–2 — — Not published
11224Brooklyn 50,8227,986 0–2 — — Not published
11239Brooklyn 16,4103,684 0–2 — — Not published
11241Brooklyn —572 0–2 — — Not published
11242Brooklyn —521 0–2 — — Not published
11243Brooklyn —93 0–2 — — Not published
11245Brooklyn —3,042 0–2 — — Not published
11252Brooklyn —86 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Brooklyn

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Brooklyn retail space →
Crexi
Free listings + market data
Browse Brooklyn retail space →
CityFeet
Retail space for lease
Browse Brooklyn retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Kings County and nail salons

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 812113 — nail salons. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 547 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (0.85 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.