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Pinellas County, FL — Restaurants Saturation

How many restaurants exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 68 ZIP codes analyzed.

Includes: Sit-down restaurants with table service. Counted together because official statistics use one 722511 code.

Measured density: Above average — 1.24× the U.S. rate (between 1.24× and 1.25× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 24 ZIP cells in this county are withheld, 4 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Above the U.S. rate   Pinellas County restaurants — 124–125% of the U.S. rate

928 restaurants are counted in Pinellas County — 7.9 per 10,000 people present (residents + daytime workers), 124% of the U.S. rate of 6.4.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 4% between 2015 and 2023 (891 → 928). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 33767 (Clearwater Beach), 33706 (Saint Petersburg), 33701 (Saint Petersburg) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 33773 (Largo), 33763 (Clearwater), 33760 (Clearwater).

BLS QCEW puts the latest county-wide count (2026 Q1) at 1,089 establishments, the freshest available signal.

Measured density: Pinellas County sits at 124% of the U.S. rate for restaurants. 4 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 124% and 125% of the U.S. rate. Why. The highest measured density is in 33767 and 33706; the lowest measured density is in 33773 and 33763.

This is a supply-side read: it counts existing restaurants and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Restaurants
928–976
published count; upper bound counts each withheld ZIP cell as 2 (24 cells) (2023)
Per 10,000 present
7.9
residents + daytime workers
U.S. average
6.4
per 10,000 present
County index
1.24×
vs. U.S.
Latest quarter (QCEW)
1,089
2026 Q1 — county total
Residents
963,481
48 ZIPs with data
Workers
418,050
jobs located in county

Is the area growing?

Population
965,870
Census PEP, July 1 2024
Change since 2020
+0.6%
+6,031 people
Net migration 2024
+3,669
international +7,642, domestic −3,973
Jobs located here
484,609
LODES 2022, +4.6% since 2019

Pinellas County had an estimated 965,870 residents on July 1, 2024 — 0.6% more than in 2020 (+6,031). In the latest year it lost 1,431 people: births minus deaths −5,051, international migration +7,642, domestic migration −3,973. Components are published separately and may not sum exactly.

484,609 jobs were located in the county in 2022 (+4.6% since 2019), and 439,665 employed residents lived there (+2.1% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
33701 Saint Petersburg
+19.7%
33760 Clearwater
+18.3%
33781 Pinellas Park
+12.9%
ZIP losing residents
2015–19 → 2020–24
Change
33762 Clearwater
−39.4%
33785 Indian Rocks Beach
−9.7%
33706 Saint Petersburg
−6.3%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
227
no paid employees (2024)
Receipts
$17.2M
published gross receipts
Receipts per business
$76K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more restaurants in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 4% since 2015

Number of restaurants in Pinellas County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

891
2015
917
2018
917
2020
942
2021
955
2022
928
2023

Highest measured density

ZIP
vs. U.S. average
Index
33767 Clearwater Beach
614%
33706 Saint Petersburg
502%
33701 Saint Petersburg
370%
33708 Saint Petersburg
359%
34698 Dunedin
228%
33765 Clearwater
193%
33715 Saint Petersburg
182%
34689 Tarpon Springs
181%
33771 Largo
174%
33781 Pinellas Park
173%
33759 Clearwater
164%
34684 Palm Harbor
162%
33704 Saint Petersburg
134%
33761 Clearwater
129%
33755 Clearwater
129%

Lowest measured density

ZIP
vs. U.S. average
Index
33773 Largo
20%
33763 Clearwater
33%
33760 Clearwater
42%
33756 Clearwater
42%
33716 Saint Petersburg
42%
33714 Saint Petersburg
44%
33776 Seminole
47%
33782 Pinellas Park
50%
33712 Saint Petersburg
54%
33705 Saint Petersburg
54%
33713 Saint Petersburg
55%
33772 Seminole
59%
33711 Saint Petersburg
62%
33774 Largo
65%
34685 Palm Harbor
71%
Low measured density is not evidence of opportunity. A ZIP with few restaurants may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersRestaurantsIndex
33762Clearwater Employment hub 5,06316,447 10 118%
33744Bay Pines Destination 594,955 0–2 —

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = restaurants per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersRestaurants Per 10kIndexStatus
33767Clearwater Beach 8,0816,265 44 39.2 614% Very high density
33785Indian Rocks Beach 4,9071,950 22 37.4 585% Very high density
33706Saint Petersburg 15,2988,087 62 32.1 502% Very high density
33701Saint Petersburg 18,82325,047 74 23.6 370% Very high density
33708Saint Petersburg 15,0604,723 40 23.0 359% Very high density
34698Dunedin 38,17110,283 63 14.5 228% High density
33765Clearwater 13,80812,996 25 12.3 193% High density
33715Saint Petersburg 8,0321,149 10 11.6 182% High density
34689Tarpon Springs 27,3249,232 37 11.6 181% High density
33771Largo 27,59611,252 37 11.1 174% High density
33781Pinellas Park 28,07212,692 38 11.0 173% High density
33759Clearwater 17,55712,588 25 10.5 164% High density
34684Palm Harbor 27,0299,733 33 10.3 162% High density
33704Saint Petersburg 16,2327,144 17 8.6 134% Above average
33761Clearwater 18,2909,454 19 8.3 129% Above average
33755Clearwater 27,4765,906 25 8.2 129% Above average
34677Oldsmar 22,76217,692 24 7.6 119% Above average
33770Largo 25,3687,337 22 7.6 119% Above average
33762Clearwater 5,06316,447 10 7.5 118% Above average
34695Safety Harbor 18,0986,070 15 7.1 111% Above average
33710Saint Petersburg 33,79611,482 27 6.8 107% Above average
33702Saint Petersburg 31,29414,576 26 6.7 105% Above average
33707Saint Petersburg 24,3246,153 18 6.6 103% Above average
34683Palm Harbor 33,9115,813 23 6.2 98% Below average
33709Saint Petersburg 25,0505,758 16 5.7 90% Below average
33777Seminole 18,5829,140 12 5.2 81% Below average
33778Largo 16,8072,242 9 5.0 79% Below average
33703Saint Petersburg 25,2643,902 13 4.8 75% Below average
33764Clearwater 27,31114,146 16 4.7 73% Below average
34685Palm Harbor 18,1323,443 9 4.5 71% Below average
33774Largo 19,7993,631 9 4.2 65% Below average
33711Saint Petersburg 20,0135,716 9 3.9 62% Below average
33772Seminole 23,7335,684 10 3.8 59% Below average
33713Saint Petersburg 31,72910,318 13 3.5 55% Below average
33705Saint Petersburg 27,9398,241 11 3.4 54% Below average
33712Saint Petersburg 27,1424,209 10 3.4 54% Below average
33782Pinellas Park 22,4615,283 8 3.2 50% Far below average
33776Seminole 12,5561,450 4 3.0 47% Far below average
33714Saint Petersburg 19,2274,441 6 2.8 44% Far below average
33716Saint Petersburg 19,32835,140 10 2.7 42% Far below average
33756Clearwater 32,20116,836 11 2.7 42% Far below average
33760Clearwater 20,50118,276 8 2.7 42% Far below average
33763Clearwater 21,1465,274 5 2.1 33% Far below average
33773Largo 16,74114,561 3 1.2 20% Far below average
33729Saint Petersburg —2,214 0–2 — — Not published
33731Saint Petersburg —82 0–2 — — Not published
33732Saint Petersburg —505 0–2 — — Not published
33733Saint Petersburg —2,609 0–2 — — Not published
33734Saint Petersburg —79 0–2 — — Not published
33736Saint Petersburg —17 0–2 — — Not published
33738Saint Petersburg —9 0–2 — — Not published
33742Saint Petersburg —28 0–2 — — Not published
33743Saint Petersburg —27 0–2 — — Not published
33744Bay Pines 594,955 0–2 — — Not published
33747Saint Petersburg —4 0–2 — — Not published
33757Clearwater —10 0–2 — — Not published
33758Clearwater —166 0–2 — — Not published
33766Clearwater —25 0–2 — — Not published
33775Seminole —79 0–2 — — Not published
33779Largo —16 0–2 — — Not published
33780Pinellas Park —32 0–2 — — Not published
33784Saint Petersburg —17 0–2 — — Not published
33786Belleair Beach 1,582121 0–2 — — Not published
34660Ozona —46 0–2 — — Not published
34681Crystal Beach 1,284110 0–2 — — Not published
34682Palm Harbor —48 0–2 — — Not published
34688Tarpon Springs 8,5221,102 0–2 — — Not published
34697Dunedin —60 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Saint Petersburg

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Saint Petersburg retail space →
Crexi
Free listings + market data
Browse Saint Petersburg retail space →
CityFeet
Retail space for lease
Browse Saint Petersburg retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Pinellas County and restaurants

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 722511 — full-service restaurants. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 1,089 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (6.39 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.